Furthermore,
Football: yann sommer back swiss:
To the Euro 2025 –
Yann Sommer is back in the Swiss team – Football: yann sommer back swiss
The Peaq drink appeared in the daily life of the Swiss teams. Similarly, especially at the Euro. For example, In its capital there are three Stars of the Swiss sport, including the ex-Gardien de la Nati.
Yann Sommer still shines with Inter, despite his international retirement.
Claudio Thoma/freshfocus
The drink has just appeared in the fridges of a well -known supermarket around your home. Nevertheless, It is noticed from afar, thanks to the particular shape of its characteristic aluminum packaging.
More than in supermarkets. Therefore, she made her way on the designer of the Swiss team internationals during the euro, when they are led to express himself at a press conference. Similarly, When a Swiss speaks, it is done behind a bottle on which four capital letters are built: Peaq.
The brand is owned by a group that surely says nothing to you: AQVA Group. Furthermore, It is the recent entry to the capital of the company of three stars of the country which offered. In addition, it the start of a reputation. Nevertheless, They are called Roman Josi, Stan Wawrinka and Yann Sommer.
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If the trio multiplies promotional clips. media interventions to sell the benefits of “vitamin, but healthy” water “, dixit Stan Wawrinkait is still flowing in a certain anonymity.
On Instagram, less than 2,000 people follow the page dedicated to drink. To unravel on this very competitive market, the group diversifies its strategies. And one of them is to associate with the Swiss national football teams.
AQVA Group does not compete with Swiss. UBS
One year after the announcement of his international retirement, Yann Sommer thus sets his feet on Nati’s ground. In a very different role. “Contacts between the brand and the Swiss Football Association were made rather with Mark Streit,” said ASF spokesperson Adrian Arnold. The football: yann sommer back swiss former hockey player is also one of the shareholders of the company. “They are sensitive to the idea of making a sporting image.”
The list of main sponsors of national teams being full. a priori non -extensible, AQVA Group has initialed a license partnership with the ASF. A less expensive sponsorship, but less permissive than those established, in particular with Swiss or UBS. Like a gateway to Swiss football and its visibility. From which Yann Sommer never really came out.
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