To preserve the “magic” of Chatgpt, Openai envisages advertising with caution

OPENAI does not exclude display advertising to make Chatgpt profitable. Nevertheless, This economic model. For example, which generally ends up degrading the quality of an online service, is not, however, a priority – but it could be launched on markets where users are not ready to pay.

The turnover ofOpenai should exceed $ 10 billion announcing in 2025, according to several sources. Similarly, Money that comes mainly from paid subscriptions: ” We have hundreds of millions of free users. Nevertheless, tens of millions of paid users “, Details Nick Turley, the boss of ChatGPThas The Verge. Moreover, « We earn money through subscriptions [payants] », Which are around 20 million in number.

OPENAI’s roadmap to monetize Chatgpt – Preserve "magic" chatgpt, openai envisages

He believes that the subscriptions will not cap. Moreover, that this model is “aligned” with user expectations, and he also indicates that the conversion rate preserve “magic” chatgpt, openai envisages of free users to paid offers continues to progress. Besides, Openai has just launched a Chatgpt Go formula in India at less than € 4 per month.

But now, the paying subscription will not be enough. “” We will probably have to go beyond subscriptions to support long-term activity. when we reach billions of users He says bluntly.

The question of advertising will therefore arise at one time or another, even if the leader wants to be careful. “” Maybe there is a market where people are not ready to pay for us. and however we would like to offer them the best, most recent and efficient. In this case. it could be a place to consider other indirect forms of monetization – Advertising display, in other words.

But if Chatgpt must display advertising. it will be with ” a lot, a lot of prudence and reflection » : « preserve “magic” chatgpt, openai envisages I really think that what makes Magic Chatgpt is that you get the best answer for you, without any other intermediate actor ». No question that advertising has an influence on the bots of the bot. In addition, Openai does not exclude launching other services where advertising has more place.

To monetize Chatgpt, another model has the preference of Openai: a commission on purchases made through the bot. “” This is something that we explore with our merchant partners (…) This could help preserve the magic of Chatgpt while helping the merchants to succeed. by building a lasting economic model. »

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This system, “trade in Chatgpt”, has already been in place for a few weeks. “” So I think there are a lot of opportunities on this. but I told the team that it was necessary to focus preserve “magic” chatgpt, openai envisages on the interest in the user before wanting to make it a business “Warns Nick Turley. Again. it is necessary to ensure that affiliation does not influence the recommendations of Chatgpt: ” Chatgpt magic comes from the fact that he chooses his recommendations independently, and this is an element that must be preserved ».

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Source : The Verge