Meta Lance Hypernova Glasses in collaboration with Essilorluxottica glasses manufacturer – Business Am

Main information – Meta lance hypernova glasses collaboration

• Meta will launch Hypernova, its latest AR smart glasses, in partnership with Essilorluxottica.
• Hypernova glasses have a compact screen and allow features such as calls, messaging and capture of photos and videos.
• Meta’s measured approach in the development of augmented reality contrasts with the excessive promises made in the past by. Meanwhile, the industry.

Meta is preparing to unveil its latest innovation in augmented reality: the Hypernova smart glasses. Therefore, which the company will present during the Connect Conference next month. Moreover, These glasses. For example, whose price is around 800 dollars (682 euros), integrate a compact digital screen in the right lens and mark an important step in the Meta course in augmented reality. Similarly, The launch will be in collaboration with Essilorluxottica, the famous manufacturer meta lance hypernova glasses collaboration of glasses causing emblematic brands such as Ray-Ban.

Bracelet – Meta lance hypernova glasses collaboration

In addition to Hypernova glasses. For example, Meta should also present a revolutionary bracelet which allows users to control the device by hand gestures. However, This innovative bracelet uses the neuronal technology developed by the Meta Ctrl Labs. Furthermore, reads electrical signals from the carrier’s hand, thus opening the way to more intuitive interactions with future augmented reality devices.

Hypernova glasses promise a series of features. including the capture of photos and videos, calls, sending messages, audio listening and interaction with an AI assistant. Meta will also present the third generation of her intelligent vocal control glasses developed in collaboration with Luxottica during. the event.

Conservative strategy

This measured approach reflects Meta understanding of the complexities inherent in the development of RA. In 2017. Mark Zuckerberg predicted that it would take five to seven years for this technology to mature, and meta lance hypernova glasses collaboration Meta remains faithful to this calendar. Although RA’s complete capacities are still under development. Hypernova glasses represent a practical springboard with a monocular screen and a 20 -degree field of vision, ideal for notifications and basic interactions.

This conservative strategy contrasts with the Meta oron prototype oron prototype. which presents binocular augmented reality capacities, but which is for years of marketing. Meta seems to learn from the tendency of the industry to be overprinted. not to keep her promises in terms of augmented reality experiences.

The partnership between Meta. Essilorluxottica has proven to be very fruitful, leading to the sale of 2 million Ray-Ban Stories glasses since 2023. This collaboration allows Meta to take advantage of Luxottica’s expertise in the design of glasses. brand recognition, while focusing on technological innovation.

Investment

Luxottica has reported a multiplication by three of income from sales of smart glasses from one year to meta lance hypernova glasses collaboration the next. which indicates high demand from the market. Despite this success. Meta’s Reality Labs unit has undergone substantial losses since 2020, highlighting the significant financial investment necessary to set up augmented reality equipment market. The partnership model acts as an attenuation strategy of risks. allowing to share costs and to take advantage of Luxottica’s expertise in terms of manufacturing, while opening the way to more ambitious AR products.

Meta’s exclusive rights to use Luxottica brands for intelligent glasses technology. its acquisition of a 3 percent participation in the company still demonstrate their commitment in this long -term collaboration.