The Marseille artist revealed the 1is August the single You and me which takes up “gypsy” sounds according to certain fans.
Ia or not ia? Since Friday 1is August, the canvas conducts the investigation after the publication of a new piece of rapper Jul. The Sherlock Holmes du Net suspect, in fact, that the single You and mewith sounds far removed from those that the Marseille artist has accustomed to us, was entirely produced by artificial intelligence. Others even think that his accounts on social networks and musical streaming platforms would have been hacked.
While Jul is considered a rapper with a quick and rhythmic speed, he lends his voice here to an instrumental led by a similar acoustic guitar “In the style of Kendji Girac”are surprised fans. He sings throughout the song, without ever letting his rapper talents showcase. Would he have changed his register? Some admirers do not hope: “You can still delete, I don’t know what you are playing.” »» Others are more cautious.
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Jul – You and me (2025)
A marketing blow?
A beatmaker – composer of rap pieces, hip -hop and RNB – issued this weekend a hypothesis that the Marseille singer has generated this new music with artificial intelligence. Jul had also warned his fans in the single Phenomenal, Last April, that people wanted the “Replace with AI”. The investigation carried out on social networks by the composer LNKHEY has highlighted two things.
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First, the song has a very low audio quality. There are also very few silences, mismanagement of stereo and robotic choirs, he raises. Then, according to him, two artificial intelligences were used to produce music, one for the instrumental and one to reproduce the voice of the Marseille artist. However, on platforms, it is indicated that a certain Kakouprod, Beatmaker of Jul, Soprano, Alonzo or Ninho, is at the origin. Contacted, the latter did not follow up on our requests.
Fans are wondering if all of this is not a marketing blow from Jul’s teams. For several days, strange videos have been shared on his social networks. The latest implies that he had been hacked. But nothing can say it. “I hope we will delight you, we will send you two sounds per week”explains a mysterious synthesized voice. The artist’s profile photo was also replaced by a cliché of him with a guitar. Probably an ironic response to comparisons with Kendji Girac.
Use of AI in rap
This is not the first time this year that artificial intelligence has been shaking the music industry. In early July, a group of musicians called The Velvet Sundown, entirely generated by IA, attracted more than a million listeners to Spotify. Earlier in the year, the competing platform Deezer revealed that 20 % of the content shared on the application were made with this tool. This led him last June to pin the songs generated by artificial intelligence on the platform, a first in the world of musical streaming.
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Phenomenal Jul at the Stade de France
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The rap sector, at the forefront of new technologies, often uses artificial intelligence. Gims, the most listened to the artist in France, used this tool to illustrate his songs Ciel et Call your girlfriend. Rapper Kekra (445,000 monthly listeners on Spotify), operating anonymous since 2015, published the album last April Vréel 4 Including the montages of the video clips and the visuals of the CD were entirely made by artificial intelligence. On the networks, his fans displayed their dissatisfaction. One of them said “Disappointed when discovering AI”. Another suggested to him “Turn around”while a third asked him if the “Verouns were AI too”.
Kekra – Bossman (2025)