By Bruna Fernandez | Journalist
Born at the time of “unknown”, Bruna grew up between Brazil and France. As a child, she enriches her imagination in front of the large and the small screen. Having become a journalist, she goes behind the camera and works for several shows. A small world that she likes to dissect for puremedias.
An article in the “world” evoked the journalist and actor Pierre Richard among the signatories of a petition against the arrival of the supermarket in a posh Parisian district.
Gérald Darmanin, guest of BFMTV’s “Face-to-Face” this Monday, December 4, 2023. © LCI
The continuation after advertising
The information could have gone unnoticed. On a place in the very chic life arrondissement of Paris, a stone’s throw from the Luxembourg garden, should soon settle a City crossroads. Scheduled for the end of August 2025 in place of an old toy store, this local trade has crystallized for several months the opposition of residents worried about noise pollution and the announced closure of an independent brand. An a priori banal neighborhood conflict, revealed first in “Le Parisien”but who has gained an unexpected media scale.
“I regret that he used my name”
The reason? A petition against the installation of the mini -market, bringing together nearly 3,000 signatures, including those of a skewer of personalities. It is An article from “M”, the magazine of “World”using information from the specialized site “The letter A”which set fire to the powder. Titled “In Paris, the very chic opponents of a future supermarket“And published this Saturday, July 19, the paper quotes among the signatories of the petition: the essayist Alain Finkielkraut, the singer Alain Souchon and his family, the actress Catherine Frot, the former minister Jacques Toubon, the leader Denis Olivennes … and the journalist Ruth Elkrief.
“I specify that I did not sign the petition against the crossroads“She denied on social network X.”I just answered in the street to the initiator that I did not know. This was by no means support. I regret that he thus used my name.“A version she reiterates with the “Parisian” : “I met a person who presented himself to me as a colleague and asked me how to publicize his petition. I only wanted to be kind and told him that I did not have to say for or against it was not my role. I sign very little petitions. When my name appeared, I fell from the clouds. All this is a competition of circumstances.“The colleague in question is Bruno Segré, ex-economic journalist and figure in the district, author of the petition.
Same disavowal from Denis Olivennes. On X, the essayist shared the screenshots of an exchange of SMS with the journalist of the “World”, indicating: “Here are my exchanges by SMS with the journalist of the ‘world’ who only retained only a dependent sentence. I live in the 14th not in Vavin. But yes, I am to protect as much as possible the aesthetics of cities and the balance between small trade and large areas.“
In one of the messages exchanged, he writes: “In fact I do not know anything about it. One day walking around the local flea market, I was offered to sign a petition against the closure of the game and toys that had taken the place of the Fnac Junior which had opened there thirty years ago. I did not even know that it was a City crossroads. I am not against the presence of these mini large surfaces in this district. I was against the closure of a game store and toys …“
“Contrary to what was written, journalist Ruth Elkrief did not sign the petition”
The article in the “world” also evoked the actor Pierre Richard, but it is actually … a homonymous banker, founder and president of Dexia, as shown by Bruno Segré to the “Parisian”. “”I do not even know what it is, Carrefour City (…) I do not even live in the 6th (…). This is a false news that I want to report“, denied the actor in a video posted on his social networks.
On the “World” website, the article now includes a “correction”, dated July 21, 2025, at 11 am: “Contrary to what was written, it was not the actor Pierre Richard who signed the petition but a namesake. We apologize to the actor“, can we read. As well as:”Contrary to what was written, journalist Ruth Elkrief did not sign the petition. We apologize to him.“
“All this looks like a destabilization campaign“, defends Bruno Sergé, who had already won against the establishment of a McDonald’s in the same district, with the” Parisian “.”Some are today rear machine but we have not twisted their arm to sign this petition“. He persists:”Our fight is that of the defense of local shops and the quality of life in a neighborhood.“
This is not the opinion of the mayor LR of life, Jean-Pierre Lecoq, accused by the petitioners of having validated the request for work. “”A large part of the petitioners have worked or worked in finance. It is a spoiled village of children who believe that everything belongs to them“, he decides in” Le Monde “. A judgment that Alain Finkielkraut refutes firmly:”It is totally absurd, the people at the origin of this petition are not rich. We just want to preserve the beauty and tranquility of this quarterR “, he assures the” Parisian “. The essayist goes further:”The arrival of this crossroads City would be the death of this place. “
