The governor of the Banque de France François Villeroy de Galhau wears his cap Europe Great Again at the Economic Meetings of Aix-en-Provence, on July 4, 2025.
Europe – What if Mega, for « Make Europe Great Again » (Return its greatness to Europe) in front of the new slogan of Europeans? The governor of the Banque de France, François Villeroy de Galhau, does not seem to be against the idea. This Friday, July 5, during a debate devoted to European sovereignty to the economic meetings of Aix-en-Provence, the latter put on a green cap carrying this diversion of the favorite slogan of Donald Trump.
“It’s about putting Europe in mind, and I will even say Europe on the head. So I will take an unusual outfit, I warn you in advance ”he said. He then styled the cap, a nod to the red headgear often displayed by American president Donald Trump and his slogan was made up of his slogan « Make America Great Again » (“Getting its greatness to America”).
“I promised to wear it, I do not promise to keep it because it is a little hot, but you will see the message”he added about the cap loaned by a « ami »under applause, during the economic meetings organized until Saturday.
Caps at 39 euros per unit
Cet « ami »it’s Franco-German André Loesekrug-Pietri. He is the president of the Joint European Disruptive Initiative (Jedi) – The joint European initiative for rupture technologies – a movement “To restore its ambition to Europe”.
“I launched this cap on January 20, 2025 at the Davos Forum where I was invited to express myself. But on January 20, it was also the day of the inauguration of Donald Trump. By provocation, by joke, I made this cap and I brought it to the forum »he said to BFM Business. “I told myself that it was important that Europeans assert themselves and also carry a message. The green color shows that it is not a subsidiary of Maga in Europe but that Europeans must make their own voice heard ”, he continued.
This cap then became a real political program, the Jedi. 6 points are indicated on an online platform for “Getting its greatness to Europe” and pass on the right side between “A Europe leading and a Europe left behind”.
But behind this concrete project, the caps have not disappeared: they are well on sale, at a price of 39 euros per unit. “The Mega cap is made in Europe. It is not a simple product – it is a declaration. A provocation. A signal. Each order directly finances Mega’s growth: our tools, our visibility and our capacity to change the scale quickly ”, Can we read on the site. André Loesekrug-Pietri indicates in any case with BFM Business having already recorded 23,000 pre-orders. The sign that a public seems to have been found … until the governor of the Banque de France.
“Trump is alarm clock for us”
Fragmented industrial policy, high energy costs, bureaucratic heaviness, delay in digital technologies … The European Union undergoes a dropout compared to the United States, whose decision to increase customs duties also affects its economic prospects.
“Trump is obviously something very opposing to the world, American, European economy, but it is alarm clock for us”indeed assured this Friday François Villeroy de Galhau. “Luck, with what is happening with the new American administration, there is an expectation of monetary Europe and an possibility of an international role of the increased euro”he continued.
