Hervé Mariton, president of the most beautiful detours in France, came Thursday August 7 to visit Loudun, appearing by the 104 municipalities of the 2025 guide The 100 most beautiful detours in Franceedited in partnership with Michelin. Joël Dazas, mayor and president of the community of communes of the Loudunais country, Senator Marie-Jeanne-Bellamy and deputy Nicolas Turquois welcomed it, as well as elected officials and actors of tourism.
The objective of this guide, created in 1998, is to offer a tourist offer off the beaten track, “Mainly outside the busiest areas which concentrate almost 80 % of visitors”says Hervé Mariton. The most beautiful small cities in France, from 2,000 to 20,000 inhabitants, are the targets of the guide – published at 180,000 copies and whose content will evolve in 2026. With the idea of better accompanying the tourist “passing”, he will offer more local information, on two pages instead of one ….
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