The global furniture giant changes direction. Ikea has just appointed a new CEO to its head. Small revolution: it is not a Swedish, a first for the Scandinavian group. In early November, the Spaniard Juvencio Maeztu, 57, will take the place of Jesper Brodin in the management of Ingka, the holding company that manages the group’s stores.
It does not come out of nowhere. Finally, not far since the native of Cadiz began in 2001 as a simple manager of the AlcoRcón store, near Madrid, relates The point. The future CEO then took the reins of the Wembley store in London, then Ikea India, and finally, in 2018, Deputy Director General and Financial Director of Ingka.
Juvencio Maezu arrives while the Swedish group is in full transformation. It opened stores in the city center, developed its online sale and … saw its turnover (42 billion euros) drop by 5 % last year.
“We went through a lot of storms together. I am proud of what we have accomplished and I fully trust: the Ikea house is in order and ready to move forward with Juvencio, ”told Reuters Jesper Brodin.
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