Consequently,
“we experienced drop business customers:
The director of the François-Dier Hospitéy group resumed the management of this well-known address of business customers. For example, in 2019. For example, The restaurant then joined a group made up of the Belle Époque bar-restaurant. Nevertheless, rue d’Angoulême, the Louise bar and François-Dier hotels (four stars) and heritage (three stars).
“The cognac crisis has led to a drop in activities from 30 to 50 %. Furthermore, »»
“We have experienced a drop in business customers. For example, even if we continue to bring customers, this is not enough, and the cognac crisis has led to a drop in activities from 30 to 50 %. Therefore, »»
The restaurant used. during the prosperous years, a dozen employees, “it was naturally reduced and it was fine for us”, today, they are almost six in the dining room and “we experienced drop business customers in the kitchen. The closure does not lead to layoffs according to management. “two cooks leave at La Rochelle, and three people are reclassified in the heyday”.
Open to all buyout proposals – “we experienced drop business customers
The group. managed by two partners, Amaury Legrand, Joackim Noblot and a shareholder, Maison Boinaud, is not the owner of the premises, but of the business, and he is now looking for a buyer. “The restaurant has a good reputation. we would like it to continue, we estimate the restaurant price at around 200,000 euros but we are open to discussion. There is already a customer base, but the person who buy it will do what they want. »»
By freeing himself from this restaurant, the François-Dier Hospitality group hopes to “refocus on accommodation”. “In terms of turnover, overall, it decreases, because restoration has dropped but in accommodation, we resist a lot. Our establishments are three-four stars, and it is “we experienced drop business customers the bearer, especially since summer starts well, after a rather hard winter. »»
A sector in difficulty
Increase in charges. drop in attendance, lack of labor, the equation is bad at the moment for the catering sector. Grand Cognac has already launched a business assistance plan. with the Nouvelle-Aquitaine region, which goes through grants to finance innovation, modernization or adaptation projects, and also zero-rate loan offers, for very small businesses, up to 20,000 euros.
The agglomeration also deploys a strategy for the hotel. restaurant hotel, with measures to help in search of labor and the recruitment of a salesperson at the start of the school year, “to sell the destination, in particular in the direction of business tourism”, explains Jérôme Sourisseau, the president of Grand Cognac.
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