In Montreal, journalist Louis-Philippe Messier moves especially in the race, his office in his backpack, on the lookout for subjects and fascinating people. He speaks to everyone and is interested in all circles in this urban chronicle.
A young entrepreneur who has invested everything he has to open his own cream in Montreal is immediately a prisoner of a cycle path site, rue Christophe-Colomb.
He smiles for the photo and takes his situation with philosophy, but Thomas Champion, the owner of the Dreamie Patom, does not find her funny.
“I have the royal treatment: welcome to Montreal!” quips the 35 -year -old pastry chef.
The fences before the storefront deprive him of several customers during the nerve period of the year.
“People think I am closed, or the site has their appetite, because no one wants to go to work for an icy treat,” says the one who spends a hundred hours a week at work.
This original Frenchman has concocted his first ice cream recipe for a high -end Australian bistro a decade ago.
Half -cut sales
Despite the heat wave, those who taste these frozen delights have been fewer for a few weeks …
At the inauguration of Patom (contraction of pastry words and Tom) in mid-May, the work was mainly concentrated on the other side of the street.
Then they came to kiss the sidewalk angle directly in front of the creamy.
When I approach by walking on Bellechasse, workers in orange clothes at work hide my view.
When arriving, it is difficult to see the creamy and its parasols.
Louis-Philippe Messier
An old Dairy Queen has long reigned at the corner of this street exactly.
“Over the next day, my sales fell in half,” deplores the one who cannot offer discounts to customers during the site, for lack of means.
A scoop of caramel ice cream on a ball of strawberry cream from Quebec … A delight!
Louis-Philippe Messier
Promising creamy
According to the city’s website, this project must be completed within two weeks, normally … We wish Mr. Champion that this period is respected.
“As soon as the new cycle path will be inaugurated, I will call the city to ask for structures to lock bikes near here,” he said.
Will the new configuration of the street bring him new customers?
Mr. Champion seems little focused on advertising or self -chair.
It is the type to bet everything on quality hoping that word of mouth will have its effect.
Its lemon and strawberry sorbets of Quebec are of rare quality. The lemon, who has bite, extracted a cry from surprise to me.
As for ice cream at the Café du roorrefacter Zab, it puts this product in the spotlight.
This is a promising creamy to discover … without queue as long as there is work.
When I arrived, the cremier infused vanilla in the cream.
Louis-Philippe Messier
