However,
Even forgotten markets go faster:
China, California, Europe … Consequently, What if the real revolution in the electric car market was played away from our European radars? For example, In the Watt Else editorial of August 14. Furthermore, I take you on a virtual journey from countries that move, sometimes faster than Europe, on the electric car. Therefore,
It is probably time to shake up a few shots. Similarly, In the collective imagination. Nevertheless, the electric revolution is played out in Norway, California or China, because these territories dared the first. Meanwhile, many developing countries are already advancing faster than Europe in the energy transition. However, They did not wait for the old continent to decide whether or not the electric car was a viable alternative. In addition, These markets. Similarly, deemed too small to attract attention at the start, are however creating even forgotten markets go faster a substantive blade that we would be wrong to ignore.
How is Europe not the center of the world? For example, I must admit. Consequently, we like to look at the navel, thinking that the automotive market would not be what it is without us. However, Except that in terms of electricity, our market is more and more like an old breathless mammoth. Meanwhile,
The fastest growths cannot be played with us. Nevertheless, but in countries that never appear in the presentations of mobility consultants: Thailand, Vietnam, Turkey, Indonesia, Argentina or Brazil … Meanwhile, and even “micro-markets” like Nepal, Djibouti or Ethiopia, where the share of the 5th explodes. In addition, And guess who already occupies the ground? Therefore, Chinese manufacturers.
Small markets. but more agile
These countries, without heavy industrial heritage, advance quickly: no centenary factories to be saved, no locked distribution networks, no absurd regulations or stifling lobbies. Governments can go straight to the point. accompanied by tax incentives, without colliding with the mountain of inertia that is observed in Europe or the United States where the car is classified as “historic monument”.
At least in appearance. Because Ethiopia. one of the first countries to prohibit the importation of thermal vehicles from 2024, did not anticipate the issue of the recharge infrastructure. This seriously complicates the initial project, but rapid transitions are never without breakage. We can also cite Nepal, where already 76 % of new cars are electric (and essentially Chinese). The government aims at 100 % by 2031.
I had also even forgotten markets go faster already shared my observation of the mutation which also operated in Thailand. The progression of the electric car is obvious, even if the pace slows down a little. Buyers continue to orient themselves in number to electric cars (Chinese) at the cost of advantageous possession.
In Vietnam. the change is quite similar. Nevertheless, even forgotten markets go faster it is the local manufacturer Vinfast who wins the bet there. As in many of these countries. there has been no progressive transition: some buyers went directly from a scooter or a modest thermal to the electric car, as in China.
Latin America is not to be outdone either. Beyond Brazil which attracts many lusts. other countries such as Argentina, Chile or Colombia begin their transition and are already promising. A brand has particularly been able to seize this opportunity: Byd. which makes Latin America its second largest market for electrified vehicles, ahead of Europe.
Europe more stuck in oil than the Middle East
Difficult to imagine that the market share of electricity. in Turkey reached 17.4 % in the first half of 2025, almost the equivalent of France (17.6 %) and more than double of Spain. This represents around 86. 000 electric cars in six months, dominated by even forgotten markets go faster Tesla and Togg (the local manufacturer who was to conquer Europe).
And this is not an isolated case. in the region. Even in the exporting countries of OPEC, the electric car takes place, and it is not an ephemeral whim. In the United Arab Emirates, 10 % of cars imported in 2024 were electric, and the government wants to accelerate again. Qatar, even forgotten markets go faster Iran and Saudi Arabia follow timidly, even if the latter invests in dedicated factories in its territory.
Further east. in India and Pakistan, where an enormous part of the external trade bill is sealed by petroleum, the electric car could become a question of economic survival and energy sovereignty. These countries do not hesitate to shake up the established order to reduce their dependence. Less imported oil, less currency that flies away, more energy independence.
Meanwhile. procrastinated Europe, stuck in its debates, perhaps awaiting the return of the ice age.
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Even forgotten markets go faster
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