Yannick NeuderMinister of Health, sounds the alarm in the face of a new viral mode: to be voluntarily exposed in the sun to draw burns marks on his skin. Called “Burn Lines”, this practice spreads on Tiktok in total contempt for health recommendations.
The recipe? Apply your sunsing cream strategically, tracing shapes, lines or patterns, so that the rest of the skin burns. The result: a kind of ephemeral tattoo obtained by sunburn. And on the Chinese platform, the clearer the brands, the more they are “stylish”.
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But behind this summer fantasy hides a much more disturbing reality. In recent weeks, the trend has grown, and the government has decided to react. Yannick Neuder does not chew his words on BFM TV: he describes these practices “as absurd as dangerous” and recalls that a simple sunburn is already a burn in the first degree. He calls on Tiktok to take responsibility: “Networks must also moderate videos that promote these risky exhibitions,” he said on Tuesday, July 29.
On the side of health professionals, the tone is just as alarming. Dermatologists, faced with the resurgence of risky behavior linked to solar exposure, were quick to react. “It is as if we were trying to cause a controlled burn,” deplores a specialist, quoted by Le Figaro. These “burn lines”, apparently harmless, can cause real skin trauma, accelerate the aging of the skin and, in the long term, increase the risk of cancer.
On Tiktok, where virality remains absolute priority, this search for recognition by skin suffering speaks volumes. The objective: to make the most views, to attract attention and to gain its place among those who “master cool codes”. Reproducing a trend – whatever it is – becomes a way of belonging to a group, even if it means leaving your skin there … literally.
Hopefully these official alerts will echo young users of the platform. Because if the trends come and go, the damage caused to the skin, they can last a lifetime.
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