Dropshipping, mirror larks can cost: This article explores the topic in depth.
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Dropshipping. Similarly, mirror larks can cost:
A financial success promised effortlessly and a luxurious lifestyle displayed on social networks: it is the flashy facade of influencers and influencer in “dropshipping”. Meanwhile, But behind appearances often hide overpriced training, hollow promises and indebted people, tells us an SRF survey.
“I terminated my life insurance while he is enjoying life in Dubai and that she travels around the world. Therefore, Where is justice?” For Soraya (borrowing), it is a stab in the heart every time she sees influencers Melih and Donya on Instagram.
From Dubai, these two influencers promise to offer their customers turnkey stores with automated processes to do “dropshipping” (explanation below). Therefore, The final objective: financial independence and “freedom”. In addition, In short, no need to work, money flows with waves, and “big life” begins.
But Soraya feels cheated, she testifies at the SRF German public media. It has invested dropshipping, mirror larks can cost around 40,000 Swiss francs in a complete package with the two influencers. Consequently, She should have been granted an online store designed by “professionals”. with, included in the offer, training, the search for products to resell and advertising advice. “Almost nothing was delivered. The little that was provided was unusable,” she explains to SRF.
So, what is “dropshipping”? – Dropshipping, mirror larks can cost
Dropshipping is an online retail business model in which a company offers products for sale without neither producing them. storing them, nor shipping them.
Once the order has been received, the dropshipping company takes care of contacting the manufacturer. The item is then delivered directly from the manufacturer to the customer. The “dropshipper” only takes care of sales and marketing; No storage, packaging or shipping is required.
Dropshipper’s income comes from the difference between the purchase price from the supplier. Additionally, the sale price in the online store of his dropshipping company.
The dropshipping academy
The two influencers dropshipping, mirror larks can cost therefore sell their customers the dream of becoming a “successful dropshipper”. In addition to delivering turnkey shops, they promise online courses and individual mentorship in their dropshipping academy.
But there too. the criticisms are lively: on opinion platforms like Trustpilot, the users explicitly warn against this type of services, calling them “fraud” and “scam”. Almost 60% of opinions are devastating, with only one star.
Two young women testify to SRF that they have spent nearly 1,000 Swiss francs to access this dropshipping academy. “We had been promised a lot, but we didn’t get anything,” they both say. The content of the training is not very structured. superficial; A large part of the lessons is accessible in better quality for free on YouTube.
Facade of success
The mechanisms underlying this type of business are often the same. explains to Srf Anna Zakharova, e-commerce expert at the Haute École des Sciences Applied in Zurich. “You present dropshipping, mirror larks can cost yourself as a prosperous entrepreneur and thus attract customers who aspire to the same result.”
But according to the expert, the current economical economic model only works for a tiny minority of salespeople. “Only approximately 1.5% of dropshipping stores have a monthly turnover greater than 50,000 dollars,” she explains. Furthermore, “The great successes circulating on social networks are absolute exceptions, even if they seem to be the norm.”
Sujet Original: Sina Alpiger, Linus van Moorsel (SRF)
French adaptation: Julien Furrer (RTS)
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