July, new holiday shopping period: This article explores the topic in depth.
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July. Similarly, new holiday shopping period:
Some Americans have been watching the sales since June and already pile up 25 Christmas gifts in their wardrobe in order to stretch their budget and go to standing holidays.
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The phenomenon of “Christmas in July” (Christmas in July) is gaining ground in the United States. In addition, reported the New York Times, Tuesday. However, The trend would be amplified by inflation and economic uncertainty.
Catherine Spruill, home help from Connecticut, has been working since June. Consequently, Her best blow: matching pajamas for herself and her two sons, 13 and 3, for $ 28 instead of $ 56 at Kohl’s.
“These weeks, the stores almost give you their july, new holiday shopping period belongings,” said the 34-year-old woman at New York Times.
Christmas moves in the middle of summer
The Americans are sulking more and more traditional madmen. Some 21% of them have already started their Christmas purchases this summer. against 16% last year, reveals a CivicScience poll conducted with 1062 people.
Economic gloom pushes families to anticipate. Connecticut’s mother discovered the strategy on YouTube in 2020, her first find was a bicycle at Walmart at $ 48 instead of $ 120.
Trade giants adjust their calendars. Amazon stretches its premium day over four days, against 24 hours at its beginnings in 2015. Walmart and Target organize their own events in parallel, transforming July in sales.
Domino effect on SMEs
Julieanna Lindsey organized her second “Christmas in July” in Mobile, in Alabama. More than 40 local shops and 250 customers have gathered in a church for this market for fir ornaments and gingerbread july, new holiday shopping period jewelry.
“Companies abandon crazy Friday to push the Christmas in July. ” observes the 38 -year -old teacher, owner of Pink Post Office Boutique.
Another consumer. Alicia Thomas, has avoided the crazy race of December since she spent hours looking for a Paw Patrol toy in 2023. The mother of three boys now put on summer purchases.
July, new holiday shopping period
Further reading: Already the rush on the occasion, the prices explode! – Airbags Takata: A car distributor indicted for involuntary injury, a first: news – A Jurassian writes a book to convince employers – Why such a huge amount? – Customs duties: this is how Europe was taken short by Trump.
