However,
Retail media: omg france introduces new: Nevertheless. Similarly,
Retail media: omg france introduces:
Flywheel France will be directed by Virginie Beaugé-Allix. In addition. However, at the head of a team of 30 experts who will accompany customers of the three group agencies in France (OMD, Re-Mind Phd and Hearts & Science). Furthermore, “” We are very happy with the launch of Flywheel in France. Consequently, For our customers. Nevertheless. Meanwhile, it is the possibility of benefiting from the best of both worlds in retail media: the strength of a world leader and the agility of solutions designed to meet the challenges of our local market. We are convinced that Virginie. her team will be able to bring this entity to the highest level of Retail Media expertise in OMG “Declare Benjamin Grumbach. Franck Farrugia, Co-Ceos by Omnicom Media Group France.
In a media retail retail media: omg france introduces new market in full restructuring. where purchasing paths are increasingly fragmented. retail media: omg france introduces Flywheel France supports brands to optimize their e-commerce strategies: investment management, operations protection and online sales acceleration. First world user of Amazon Marketing Cloud. he puts his expertise at the service of Omnicom Media Group France customers, via a local team formed after technological.
“The arrival of Flywheel in France is great news for the French market. It is a real accelerator for our customers. in a retail media market which still conceals a very strong development potential in France. I am proud to bring this ambition to the head of a great team “Adds Virginie Beauge Allix. Head of Flywheel.
Powerful technology for measurable performance – Retail media: omg france introduces – Retail media: omg france introduces new
Flywheel France relies on a world-scale technology. a proven method to boost brands e-commerce performance:
- Performance optimization : Automation tools to recover unjustified costs. protect brands against third -party sellers (Marketplace surveillance, etc.).
- Real -time retail media: omg france introduces media piloting : Advanced reporting technologies to continuously maximize campaign performance according to demand. the time or product availability. Its owner platform, Flywheel Commerce Cloudoffers a fine reading of incrementality.
Flywheel France will allow OMG France customers a better analysis of consumer behavior thanks to a new. approach to performance measurement. with new indicators organized according to the stages of the customer journey.
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