Ce 1is July, Stéphane Perrot, managing director of Serviceplan France since 2019, has been promoted to president of Serviceplan Group in France. He succeeded Carole Giroud, in office since early 2021, who asserted his retirement rights. In the process, and with the ambition “to strengthen the integration of its creative, media and technological expertise”, according to a press release, the group in France has a renewed board. It is composed, in addition to M. Perrot, by Serge Njimefo (Mediaplus), Julien Lipkowicz (CMS Mediaplus), Guillaume Merlen (plan.net) and Renaud Chabert (Serviceplan Make). This board will be responsible for strengthening synergies between the different group entities. In this context, Stéphane Perrot’s mission will be to make the group’s integrated “House of Communication” model of the group “The Agile reference, Business Orienting and compatible with the challenges of artificial intelligence among communication groups in France,” he adds. The whole being carried by the Claim: “Together Unlimited”.
Stéphane Perrot had joined Serviceplan France in 2015 as Deputy Managing Director after having been Accountor Director at Dufresne Corrigan Scarlett between 2007 and 2015. He began his career in 1998 as account manager in DraftFCB.
