Exclusive interview – Eric Lempel, Vice-President and Marketing Director of the Sony Video Games Division, returns to the commercial power of his PS5 console against his new competitors that are Netflix or YouTube.
«Whom! To whom! To whom! » Despite the heat wave, dozens of fans were massaged this June 28 on the quays of Seine Parisians to see the creator of video games Hideo Kojima, before screaming when he saw him rushing into a tinted windows. The Japanese, a veritable rock star in the middle, had come to participate in a round table as part of the world tour of its latest title, Death Stranding 2. Another unknown personality of the general public followed him behind the scenes: Eric Lempel, vice-president and marketing director of Sony PlayStation.
Death Stranding 2, a project in which actors Norman Reedus and Léa Seydoux and the musician Woodkid participate, is co -financed by the Japanese group and is exclusively on its PlayStation 5 console (PS5). “This type of game, given the vision and ambition of its author, can only come to life on PS5. It is our work to explain to those who always play their PlayStation 4 …
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