INVESTIGATION – In recent months, the brand has multiplied the buyouts of stocks of liquidated flagship brands, including Spirit, Habitat, Minelli or Casa. But behind these spotlights and this reputation of “vulture” hides an extremely effective model born in Laval almost 50 years ago.
Olen, Belgium. It is in this small Flemish town in the Antwerp region that the 50,000 m2 of the gigantic European warehouse of the Casa decoration brand are spread out. By the end of August, he will be empty: the 4.5 million pieces he houses will find themselves hundreds of kilometers away, in France, in the bins of the 342 stores of the French Destocker Noz. Far from Belgium, where Casa Logistics has filed for bankruptcy, candles, dishes, small furniture and household linen will be sold on Thursday, June 26 at broken prices, up to -60%.
A nice blow for Noz, whose name comes up regularly after the announcement of the bankruptcy of well -known brands. His specialty? Bad up to -80% all kinds of items – decor, textiles, food, furnishings – from stocks from which suppliers no longer want, or can no longer have. If it is mainly uptracks, ends of series or orders canceled, in some cases, as for Casa, Noz can acquire the stocks sold…
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