Elon Musk accuses Apple of promoting Chatgpt in the App Store to the detriment of Grok, the AI of his company XAI. Apple denies all bias, but tension rises from a notch, against the backdrop of war of influence in artificial intelligence.
Musk attacks: favoritism, threat of tricke
It all started on Tuesday, when Elon Musk published a series of incendiary messages on X. He accuses Apple of Promote Openai And his chatgpt assistant on the App Store.
According to him, the firm prevents any other AI from competing, in particular Grok, the chatbot created by his company XAI. “Apple acts in order to make it impossible for any company of AI other than Openai to reach first place on the App Store,” he said. He announces in the process a legal action.
This is not the first time that Musk Attack Openai. He co-founded the start-up in 2015, but left the adventure in 2018. Since then, he has regularly criticized the company, especially since the worldwide chatgpt success in 2022. This new offensive is therefore part of a Ancient and very personal rivalry.
Apple denies any favoritism and defends its discovery model
Faced with these accusations, Apple reacted quickly. In a statement sent to AFP on Thursday, the group says that its app store remains “fair and free from any bias”. It highlights thousands of applications thanks to rankings, algorithmic recommendations and editorial choices made by expertsaccording to objective criteria.
Apple also collaborates with many developers for ” Strengthen the visibility of applications in constantly evolving categories ”. Already monitored by regulators in several countries, the group seeks to Preserve your image of neutral arbitrator.
In 2024, Apple launched its own generative AI strategy with “Apple Intelligence”, the result of an agreement with OPENAI. This context fuels musk’s suspicions on a too close partnership between the two firms.
An emblematic conflict of increasing tensions around platforms
This new weapon pass is part of a wider contestation of the App Store model. Many developers, including Epic Games (Fortnite), already criticize Apple for its closed system and its commissions deemed excessive.
An American court even judged in 2021 that Apple could no longer impose its payment system on applications. For their part, Musk and Xai consider today that this platform, essential to reach the public, promotes certain actors to the detriment of others.
For the moment, no one has provided material evidence of discrimination. Nevertheless, this showdown between two tech giants shows how much Access to platforms becomes a major strategic issue in the AI war.
