Apple is about to take a new CAP in mobile photography with the iPhone 17 Pro, whose release is scheduled for this fall. According to information relayed by the specialized MacRumors site on July 27, several major innovations are on the program, especially on the camera side.
Apple would have already started the production of an advertising campaign highlighting three new features of the iPhone 17 Pro, still unprecedented to date. This information, although not officially not confirmed, arouse interest in the tech sphere.
Optical zoom up to 8x
First notable evolution: the integration of a telephoto lens offering an optical zoom up to 8x, against 5x currently on the iPhone 16 Pro. This improvement would mark a significant jump in terms of mobile photography, especially for remote shooting.
Apple would also provide the launch of an application called “Photo Pro”, intended for demanding photographers and videographers. However, it could only be available on the pro models of the next range.
Another possibility evoked: an in -depth overhaul of the Final Cut camera application, rather than the development of completely new software. Apple therefore seems to want to seduce the community of content creators, more and more to use the iPhone as a main production tool.
A new dedicated physical button
The informant also mentions the appearance of a new control button dedicated to the camera, positioned on the upper edge of the device. This button would complete the one already present on the iPhone 16 models, located at the bottom right, and would allow instant access to the photo and video functions.
On the design side, persistent rumors suggest the introduction of a new copper color – or even orange – for the chassis, as well as repositioning of the Apple logo in the center of the rear shell. Aesthetic details that could visually distinguish this new generation.
A 48 MP sensor and video ambitions
The iPhone 17 Pro should take on a triple 48 megapixel rear sensor, confirming Apple’s desire to offer an image quality closer to professional standards.
Last February, Mark Gurman (Bloomberg) had already announced that the Cupertino firm intended to focus this year on the video capacities of his iPhone, after several generations focused on photography. “” One of the objectives of the 2025 range is to allow bloggers and content creators to do more with their iPhone, without using an external camera He said.
Jon Prosser, from the FrontpageTech media, has mentioned the possibility of saving videos with the front and rear cameras simultaneously, a functionality particularly awaited by the vloggers and nomad videographers.
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Caution on the reliability of the source
Despite the interest aroused by these revelations, it is necessary to be cautious. The source having transmitted this information to MacRumors is not known for delivering reliable leaks in the past concerning Apple. In the absence of official confirmation or corroboration by other recognized sources, these elements remain to be considered with reserve. The fact remains that if these rumors are confirmed, the iPhone 17 Pro may well establish itself as an essential tool for image professionals – and relaunch, once again, the interest in high -end photography and video.