In little Nice, the ocean gives voice

Posted on July 30, 2025 by S.TVBA

This summer, the Buch Teste Tourist Office innovates with an original initiative combining art, technology and environmental awareness. Called “Mr. Océan”, this project offers an interactive immersion on the Petit Nice beach through a free mobile application.

A fun application to discover the secrets of the ocean

Visitors to the Buch test can experience a unique adventure by downloading the mobile application Cryptors in the City (Available for free on iOS et Android). Guided by an integrated radar, walkers are invited to discover Mr OCEANa ceramic sculpture installed on the Petit Nice beach.

This artistic work, signed Guillaume Mazurage (alias Small), serves as a starting point for an interactive course where theAtlantic Ocean literally speaks. Through the application, users access various content: Marine anecdotes, educational quizs, eco -responsible advice and even An artificial intelligence allowing to exchange freely with “Mr. Océan”.

Aware of the game

The device, entirely free And thought for all audiences, aims to Awareness of visitors to the protection of the coastline While offering a fun and immersive approach. This initiative is part of the sustainable tourism strategy of theBuch test tourist officecertified ISO 20121 For his commitment to more responsible tourism.

Using the application, users can interact directly with the worksymbolically embodying the Atlantic Ocean:

  • Quiz educational
  • Anecdotes marines
  • Eco -responsible advice
  • Ocean secrets
  • And even a artificial intelligence To unlock, allowing to exchange freely with “Mr. Océan”

A National Premier

This is a First in France For the young French start-up Cryptor Studio, which here inaugurates a new generation of “cryptors” dedicated to grands natural landscapes. The Buch test is the pilot site of this project before a next installation on the cliffs of Étretat, where the challenges of over-tourism will also be discussed.

Practical information

  • Lieu : Petit Nice beach, Buch test
  • Application mobile : Cryptors in the City (free on iOS & Android)
  • Start of experience : From June 16, 2025

Article by Marie-Lou Sertic

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