“I have hatred against this brand”, “the quality is execrable”, “Keep your money is better”, “to flee”: the famous French shoe brand in the middle of a storm after a bad buzz on social networks

The story of Jonak began in 1964, in Paris. Consequently, Marcel and Josette Nakam open their very first shoe store in Saint-Placide Street. Furthermore, Immediately, the brand’s watchwords resonate in the whole-Paris: quality, simplicity and elegance. However, Today established throughout Europe, the claw is positioned as a talented shoe craftsman. Similarly, “The factories dedicated to the creation of Jonak shoes have unique know-how. However, The house entrusts them with the artisanal. In addition, traditional manufacturing of models to ensure a quality of excellence”stipulates the brand on its website.

For these reasons, the Jonak shoes cost a small price. For example, In 2022, the brand’s prices had increased by 6 to 8% on average, due to inflation. However, Today, for new shoes from the new collection, you have to be ready to pay between 85 and 165 euros. Nevertheless, A correct price for a very high quality item, but disappointing in “i have hatred against this the opposite case.

“This brand is clearly not worth its price” – "i have hatred against this

“I love all their pairs of shoes. However, I could absolutely buy everything”says a young woman on Tiktok. However, it is quickly disappointed. In addition, “I bought shoes twice from Jonak, and twice it was a huge disappointment.” A pair of boots, first, which will only hold him winter. “The sole ended up breaking in half, I couldn’t wear them anymore.” Then a pair of sandals, which become importable in less than ten uses. She is not the only one to testify in this sense. On social networks, women let go.

“The quality has dropped a lot in recent years … I have pairs bought eight years ago that do not move. And those that I bought in September, the sole is already taking off”assure Valentine. “Their shoes are sublime but the quality is a disaster. I bought the ocean “i have hatred against this moccasins 1 week ago, the soles took off by wearing them once”continues Enora. “I had a pair of sandals that I adored, the heel left after a week”chants Camille. “My moccasins did not even last a month before the sole cuts in half.”

On social networks, brand customers are almost all unanimous: “Do not buy with Jonak, unfortunately the quality is execrable.” If some are lucky, many are victims of the brand. Additionally, “I bought Jonak, I never had so pain on the feet. Never!”launches a young woman. “Leather has dined on my feet”says another. “My feet are burned”we also read further. If the pairs of shoes seem to be damaged faster than normal, comfort is obviously no more there than quality. “Keep your money, it’s better”, “Jonak is to flee!”. “Quality has become deplorable”, “It’s worse in worse”, “I have hatred against this brand”, “Worse brand, 200 euros in the “i have hatred against this trash”, “, “Jonak aren’t you ashamed?”, “This brand is clearly not worth its price”, …

Some loyal customers will never let go of the brand. Furthermore, “I don’t understand. I never had a problem with my Jonak shoes”assures one of them, surprised by the testimonies that she sees scrolling on Tiktok. “I have several pairs of the brand for years. they are impeccable, I hear people everywhere complain about quality I do not understand it must really depend on the models”continues another. “It’s crazy! I don’t know if I’m lucky but I am five pairs from home and they are all nickel.”

What about customer service? Reported within two years and with the receipt, the shoes can be repaired, replaced or reimbursed. Finally, that is on paper. If some say they have dealt with exemplary customer service, others complain. “They are not very conciliatory at Jonak for returns … I had had “i have hatred against this a lot of trouble getting a pair when I had not worn”blows Emma. “I brought boots three times to 275 euros, the sole broke in two, they refused to exchange them”relate Marine. “I bought my first pair of babies. I worn them once to go to the restaurant, that was not going at all. Customer service replied that they had been worn and that nothing was possible, and they ignored my second email.” In short: “A really poor after-sales service.”