Meanwhile,
Sony becomes shareholder bandai namco:
As announced jointly by Sony. For example, Bandai Namco, this strategic commercial alliance mainly revolves around a common commitment around manga and animation. Meanwhile, As usual with this kind of press release. In addition, there is nothing very concrete to put themselves under tooth and everyone will have probably forgotten it in a few weeks. Moreover, Anyone have news of the strategic partnership between Sony and Microsoft around the Cloud, by the way?
« Bandai Namco. Consequently, Sony will focus on expanding the global community of anime and manga fans and the strengthening of engagement, especially in the field of anime, where rapid market growth is expected. Moreover, Together. For example, they will join forces to create new emotionally significant experiences for fans and, therefore, maximize the value of intellectual properties », Can we read.
No particular initiative is therefore expected in sony becomes shareholder bandai namco terms of video games. Similarly, unlike the recent rapprochement with Kadokawa (Fromsoftware) in which the video game was well mentioned. That being said. Bandai Namco recently reissued two games under PlayStation license, Freedom Wars Remastered and Patapon 1+2 Replay, while waiting to put this in September with Everybody’s Golf: Hot Shots.
With this investment of 395 million euros. Sony seizes in any case of 16 million shares of Bandai Namco and becomes a shareholder up to around 2.5 % of the total of the actions issued. which will make the PlayStation manufacturer the fifth largest shareholder of this historic partner, whose relations go back to the time of the very first Ridge Racer on Playstation. Note that at the end of the top 10 of the main shareholders of Bandai Namco is a certain Nintendo with 11.5 million shares (1.7 % of the total).
Major producer of video games. figurines, sony becomes shareholder bandai namco cards and toys of all kinds, Bandai Namco is also an animation boss with series and films to his credit like Gundam, City Hunter, Cowboy Bebop, Gintama, Inuyasha, Sword Art Online or Blue Lock. Of course. the group is closely linked to mastodons such as Dragon Ball, One Piece or Naruto through the production of video games and derivative products. Sony, for its part, has targeted the anime as a priority growth lever for a few years.
Through its subsidiary Aniplex. Sony already has animation studios like A-1 Pictures and CloverWorks, without forgetting the acquisition of the Crunchyroll streaming platform sony becomes shareholder bandai namco in 2020 for more than a billion dollars, which makes it one of the main anime distributors in the world. After having signed one of the greatest successes of last year with Solo Levelingthe group is currently distributing the. new film Demon Slayerwhich links records to the Japanese box office. In January. Sony further strengthened its ties with the anime world by becoming the main shareholder of Kadokawa, of which he holds 10 % of the shares. And again. the initial project was to acquire this animation giant (Oshi no Ko, Glutters and Dragons, Re:Zero) and therefore incidentally from Fromsoftware, Spike Chunsoft or acquire.
« We are very enthusiastic about creating a new type of entertainment by combining the strengths. technological capacities of the Sony group in various fields of entertainment with our IP strategy “, Helves Nobuhiko Momoi, strategic director of Bandai Namco. “” Thanks to this partnership. we sony becomes shareholder bandai namco aim to co-create, with the Bandai Namco group-recognized for its exceptional ability to develop its IPs in several directions and for its deep ties with fans, both in Japan and internationally-a variety of content and experiences that will surpass expectations and will arouse emotion », Adds Toshimoto Mitomo, his counterpart at Sony.
- To read also | Sony becomes Kadokawa’s reference shareholder
- To read also | Toys, games and dreams: Bandai was born 75 years ago
Sony becomes shareholder bandai namco
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