The continuation after advertising
It is becoming clearer. At the beginning of last May, NRJ Group, listed on the Euronext market in Paris, said it was in exclusive negotiations with CMA Media “in the best interest“From the chain and its employees. The group’s TV pole had indeed found it weakened after the Arcom’s decision not to renew the authorization of NRJ 12 to issue on TNT. A decision made on the night of February 28 to March 1. Wind standing against the Arcom, the founder and CEO of NRJ Group, Jean-Paul Baudecroux, had warned of the possible cession of Chérie 25.
Darling 25 “probably renamed” after the buyout
This Thursday, July 24, 2025, NRJ Group announced in a press release the signature with CMA Media, parent company of the RMC BFM group, from the transfer protocol of its chérie 25, CANAL 25 of the TNT channel. “”After obtaining a unanimous favorable opinion from the staff representative bodies on July 21, the group signed this day with CMA Media the transfer protocol of the Chérie 25 chain under the condition suspensive of obtaining the approval of the Arcom“, Specifies the group. It is therefore now necessary that the audiovisual regulator gives its green light so that the sale can end. A subsidiary of the CMA CGM shipowner of Rodolphe Saadé, CMA Media is already the owner of three TNT channels (BFMTV, RMC Découverte and RMC Story) acquired from Altice in July 2024.
“This takeover will allow us to consolidate our entertainment center“, had assured in an interview with” Figaro “at the end of May Véronique Saadé, president of CMA Media and wife of billionaire Rodolphe Saadé.”Everyone talks a lot about BFM, less RMC Story and Discovery RMC that work very well. With Chérie 25, which will probably be renownedwe have the ambition to constitute a block of referent entertainment chains, whose identities are strong and complementary. We will invest in new programs to enrich these three antennas and strengthen their respective positioning “, had she announced.
But this redemption, conditioned on the authorization of the Arch, will not be effective immediately. “”There will be a period of adaptation, with a transfer of part of the workforce that will have chosen to come and join the CMA Media pole. Time to set up a new program grid, effective changes will start to be visible from January 1, 2026. The fastest will be best“, Also explained to the” Figaro “Nicolas de Tavernost, then president of RMC BFM.
In the viewfinder of Rodolphe Saadé is also “raw”. After “La Tribune on Sunday”, BFMTV, “La Provence”, or “Corsica morning” the CMA CGM group also entered into “Exclusive negotiation” In view of the acquisition of the online video media, which he is already a shareholder, the group announced in a statement in early July. A way of “Strengthen your presence in digital“With” raw “, who”was established as a reference in France and internationally “said the shipowner, quoted in the press release. Partner of the Cannes Film Festival with France Télévisions, the online media had claimed “727 million views recorded” During the 78th edition which took place from May 13 to 24.
