Google’s streaming platform has just announced that it would delete its page bringing together trendy content.
The YouTube trends page will soon be. Google has just formalized the upcoming disappearance of this YouTube section, used by users to easily discover the most consulted content on the service.
Launched in 2015, this page that recorded the latest viral videos published on the platform has experienced a significant decrease in visits in the past five years. In question, the emergence of a large number of “micro-tendencies” appreciated by more and more different communities.
« When we launched the Trends page in 2015, answer the question “What makes the buzz?” It was much simpler: it was enough to draw up a unique list of viral videos that everyone was talking about. Today, trends are made up of many videos created by multiple communities of fans, and there are more microttery than ever, appreciated by various communities. […] With these developments, we have noted a significant drop in frequentation of the Trends page, especially in the past five years. This is why we update our approach to better reflect the way people discover popular content today, from a unique list of trends to classifications by category […] Explains Google on its site.
Faced with these changes in user consumption habits, YouTube therefore had to rethink its model so that it better matches the expectations of each.
Trends suggested otherwise
If the YouTube trends page will disappear, the platform will not stop suggesting trendy content. She will just do it differently. The platform explains that you can find the most popular content in the specific categories to which they belong.
Concretely, YouTube already offers to explore trendy content in categories such as musical videos, best shows, weekly podcasts, etc. The platform will continue in this direction by offering new categories of content for which it will offer a kind of “hit-parade”, understand, a classification of the most trendy videos in each category.
This change will therefore allow you to refocus trendy videos on themes that attract you the most. Because YouTube does not intend to stop suggesting content. The platform will continue, via its recommendation algorithm, to show you relevant popular content.
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By: opera
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